Giadha Aguirre de Carcer is Founder and CEO of New Frontier Data, the leading cannabis Big Data & Analytics reporting provider in over 68 countries around the world. An entrepreneur with over 20 years of experience in business execution, management and strategic business development, de Carcer has worked in investment banking and as a senior consultant in multiple industries across commercial/government sectors domestically and abroad.

Having launched and operated four successful data-driven businesses, including disruptive technologies such as the original patent application behind Progressive’s Snapshot and Verizon’s Hum, de Carcer is considered an expert in strategic positioning and risk management in emerging high growth markets, investment banking, and government and commercial intelligence data collection and analysis. These core skill sets, along with dynamic entrepreneurship, have defined de Carcer’s career and drive her vision forward for New Frontier Data.

Fluent in five languages including French, Italian, Spanish and Portuguese, she earned a Bachelor of Arts degree in International Relations & Trade from the University of Pennsylvania and a Master of Arts degree in International Security from Georgetown University

Born and raised in Puerto Rico, Melissa Mark-Viverito is a product of a family that prized education and service to others. She attended Columbia University in New York City where she earned her Bachelor of Arts in Political Science.  Melissa was selected to attend the National Urban Fellows Program and earned her Master of Public Administration from Baruch College, CUNY.

Mark-Viverito worked for over a decade in local activism, nonprofit organizations and grassroots labor organizing before being elected to the City Council in 2005 as the first Latina to represent Spanish Harlem/El Barrio in the New York City Council. In 2014, she once again made history becoming the first person, and woman, of color to serve as Speaker for the New York City Council.